IMI Webinar: IMI Mini-Masterclass: An Evolutionary Approach to Innovation

Event Type
Web Session
IMI (Irish Management Institute)

Start time: 9.30 am 

End time: 11.00 am

Online: zoom

Announcements from the IMI organiser: Most innovations fail, and established enterprises are typically poor at innovating, precisely because they focus on executing their current business model well. How can leaders overcome this innovation dilemma moving forward and nurture a new approach that is rigorous enough to succeed in a rapidly changing business landscape?

In our final Mini-Masterclass event of 2021, Ben Shenoy will explain how an evolutionary perspective on innovation can address this problem and how we can translate a Darwinian model (i.e. Mutation-Selection-Adaptation) to an organisational context (i.e. Frame-Test-Scale) and the implications for leaders who seek to embed innovation within their enterprises.

This session will reframe your thinking and provide insights on:

  • Why established enterprises struggle to innovate and what role leaders need to play in order to institutionalise innovation for the long term
  • How to create an evolutionary framework that positions innovation within the context of strategy and execution
  • What role the wider ecosystem plays in increasing 'mutations' within an innovation funnel

Click here to make a reservation. Please remember to input your organisation/employer as 'Society of Actuaries in Ireland' when proceeding with your registration.

Ben Shenoy, Professor of Psychological & Behavioural Science, London School of Economics (LSE)
Biographical details

Ben Shenoy is a visiting Professor of Psychological & Behavioural Science at the London School of Economics (LSE). He is a practising behavioural scientist, with over 25 years' experience advising and educating enterprises. He has taught programmes on strategy, innovation, organisation and leadership at Harvard Business School, LSE and at the IMI. He holds a PhD in Organisational Behaviour from Harvard Business School and is co-author of Strategic Decision Making: A discovery-led approach to critical choices in turbulent times.